BuzzFeed is hiring product and editorial leads to build a new news app for the company, starting a team which will eventually include up to six editorial staffers. The app will focus solely on news as it unfolds online, differentiating it from BuzzFeed’s existing app, which is currently ranked sixth among free iPhone news apps. “I think the main reason to download that [existing] app is to be entertained,” says BuzzFeed editor-in-chief Ben Smith. “There’s also, we think, people who want to have an app that’s primarily about telling them what’s going on in the world and what the big stories are. We felt like it made sense, given that we have this really strong news organization now, to really take advantage of that and build one.” As the main architects of the new product haven’t yet been hired, Smith doesn’t have all the facts on what the news app will look like — but he does have a few ideas. For example, he’s not sure the traditional news story is the best format for sharing information in an app, a view frequently espoused by apps like Circa. In addition, push notifications are a top priority — Smith says he’s very interested in NBC News Digital’s Breaking News app.
MLB is the author of both this online panoply and the frustration of local fans. MLB.TV is a service of the league’s Advanced Media wing, a pioneering tech company that streams all manner of live programming online. And the pricing power of teams in their local cable markets is a product of the league’s government-backed policy of dividing the country into regional monopolies. MLB, in other words, is all about access as long as it doesn’t threaten the TV-right fees that continue to drive revenue growth, despite the league’s aging audience and flat attendance.
It’s now officially a trend. Big social-media companies are now so dead-set on getting you to use their apps that they’re taking a sledgehammer to them, busting up perfectly serviceable software into collections of mini-apps they hope will have a better chance of catching your eye. Foursquare, Facebook and LinkedIn are just a few of the companies that have recently pulled apart their main apps in order to spin off once-core features as standalone offerings. The standby Foursquare service is now two apps, Foursquare and Swarm; LinkedIn is now six. As befits the king of social media, Facebook is now represented by eight separate apps: the core Facebook app, Instagram, WhatsApp, Messenger, Mentions, Paper, Slingshot and Facebook Pages Manager.
He was asked today if Twitter would ever go with an algorithm like Facebook has, which only serves messages it thinks are most relevant. Right now, Twitter shows users every message sent by the people they follow.
“We’re not ruling out any kinds of changes,” Costolo said.
If messages were filtered, it would be a big change for brands used to showing up in all their followers’ timelines.
But changes could be in order because Twitter still has to find a way to get those masses of visitors to become active users, and it has already tinkered with experiences that deliver information to users with a few clicks.
Twitter’s Dick Costolo Won’t Rule Out Any Changes Even Introducing a Tweet Algorithm | Adweek
This is just my opinion, but a “filtered feed” approach would essentially mean Twitter is no longer Twitter. To me the constant stream is a feature, not a bug. And it’s one that I manage through columns/lists in Tweetdeck.
I get that that makes me a power user and so not exactly the audience Twitter needs to expand into. But if they do take an approach like this I would hope that it’s an opt-in feature, not a default setting.
Twitter users are also a captive audience for movie-related information, with an estimated 65% of Twitter users saying they follow a film-related account, which includes specific titles, theaters and actors. And 88% of Twitter users take action after seeing a tweet about a film, either through watching the trailer (44%), tweeting or retweeting about the film (41%) or chatting about the pic or searching for showtimes and tickets.
They also uncovered a surprising gem. Buried in the data was the revelation that almost half of millennials (43%, and higher among the youngest subset) said they would support a marriage model that involved a two-year trial — at which point the union could be either formalized or dissolved, no divorce or paperwork required. Thirty-three percent said they’d be open to trying what researchers dubbed the “real estate” approach — marriage licenses granted on a five-, seven-, 10- or 30-year ARM, after which the terms must be renegotiated. And 21% said they’d give the “presidential” method a try, whereby marriage vows last for four years but after eight you can elect to choose a new partner.
Everyone explores the world differently – guided by their own unique tastes, their friends, and the people they trust. Local search has never been good at this. It doesn’t get you, and, as a result, everyone gets the same one-size-fits-all results. Why should two very different people get the…
Blogging isn’t just about words anymore, and according to June 2014 polling by Orbit Media Studios, blog readers are likely seeing images alongside text while checking out a post. Among US bloggers studied, nearly three-quarters of respondents used an image such as a stock photo or diagram in their blog posts, and 44.5% reported including more than one.
Facebook Save and the needed next step in read-it-later apps
Facebook introduced Save last week, their own version of a “read it later” service that allows people to save interesting stories for reading at a later time. The idea being that while they’re scanning Facebook they may see something that looks interesting but they don’t have time right then to click through to the story or to fully digest it, so they need to save it for later, when they…
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Adorable Brit on Fallon Tonight Show (◕‿◕✿)
Watching woman like Brit Marling and Brie Larson and others of this generation, I can’t help but feeling the publicity circuit, particularly late-night talk shows, are absolutely the worst thing for them.
They put in these wonderfully moving, emotional performances that signal them as great young talents in film and then are paraded around the talk shows where they’re asked - either outright or implicitly - to act like bubbly messes who talk about how unattractive they were in junior high, how they’re such klutzes and so on. The focus is no longer on how great they were in their movie, it’s on whether or not they can laugh at themselves while playing beer pong.